Business Central
Microsoft Dynamics 365 Business Central is a comprehensive business management solution that helps small and midsized businesses (SMBs) connect their finance, sales, service, and operations teams within a single easy-to-use application. Partners can use Business Central to confidently move their customers to the cloud, helping them work smarter, adapt faster, and perform better.

What’s new
Here are top resources for positioning Business Central with your SMB clients. For more materials, check out our resources library below.
- NEW: Dynamics GP End of Support just announced
- Forrester Business Central Migration ROI Calculator
- Dynamics 365 Business Central and Microsoft 365 brochure
- Business Central Pitch Deck (July 2024)
- What's new in 2024 release wave 2 - opening session deck
- Business Central ISV strategy deck
- Business Central Capability Guide (Jan 2025)
Stay up-to-date: Partner news and events
Make sure to check out our YouTube channel (aka.ms/BCYouTube), monthly Office Hours recordings, and other events where you can get all the information you need to grow your Business Central practice.
Business Central partner GTM campaigns
Get guidance, resources, and digital marketing automation to help drive demand generation for your Business Central service offerings.
Resource library
Find product-centric resources to support your GTM efforts.
Core assets
- Business Central Pitch Decks (October 2024)
- Business Central Conversation Guide (July 2024)
- Business Central Elevator Pitch (July 2024)
- Business Central Messaging & Positioning Framework (June 2024)
- Positioning Business Central or D365 Finance & Supply Chain
- Business Central Shopify FAQ
- TEI Study: Microsoft Dynamics 365 Business Central
Cloud migration & thought leadership
Battlecards & Sales readiness
- Business Central vs. Sage Intacct battlecard (June 2024)
- Business Central vs. NetSuite battlecard (June 2024)
- Business Central vs. Acumatica battlecard (June 2024)
- Business Central Practice Development Playbook
- Business Central Sales Readiness Playbook and kit
- SMB ERP Buyer’s Journey (Buyer Persona Institute)
- Business Central vs. QuickBooks and Xero battlecard (June 2024)